40 | Cadence

Cadence
2022 sales: $240 million
Previous ranking: Not ranked
Employees: 95

7701 Herschel Ave.
La Jolla, CA, 92037
Phone: (858) 551-4000
Website

Executives

CEO/FOUNDER: Wendy Burk
CHAIRMAN: Harold Frysh
CHIEF OF STAFF: Eitan Geft

Company facts

* Privately held company.

* Wendy Burk is the majority shareholder.

* Manages business travel, plans meetings and incentive travel programs, creates bespoke personal leisure travel experiences through internal team; also powers a host agency.

* $153.5 million of sales by hosted agents.

* Works with 190 independent contractors.

* Sales: 64% leisure, 20%, business, 16% other.

* A member of Virtuoso and Internova.

2022 Developments

* Managed 75% staff growth from end of 2021 to end of 2022.

* Invested in tech talent for all hires within operations.

* Surpassed previous record high for sales, set in 2019.

* Elevated the daily engagement of a virtual workforce and established a team retreat program.

Looking ahead

* Continuing technology investments throughout all interactions.

* Surpassing 100 preferred partner programs.

* Developing exclusive partnerships, driving new technology solutions.

* Improving affiliate recognition program.

* Investing to increase quantity and quality of client feedback.

* Business travel continues to slowly but steadily recover but remains behind 2019 numbers. Meetings and incentives achieved new heights in 2022, and that trend continues. The leisure/host agency are "rocket ships."

* Feels well-prepared for NDC and continues to advocate for a gradual rollout from suppliers. Many new business travel accounts have signed on, and several product launches are scheduled for this year.

CORRECTION: This Power List entry was updated to correct the majority-shareholder information.

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