2022 sales: $300 million
Previous ranking: 33
Employees: 55 full-time, 12 part-time
50 Pearl Road, Suite 300
Brunswick, OH 44212
Phone: (888) 227-0845
Website Executives
PRESIDENT/CEO: Rick Zimmerman
SVP, OPERATIONS: Lisa Findura
VP, SALES: Geoff Cox
VP, FINANCE AND ADMINISTRATION: Karen Siburt
VP, INDUSTRY RELATIONS: Anita Pagliasso
VP, AGENT ENGAGEMENT: Bill Coyle
Company facts
* Privately held host agency.
* Sales: 100% leisure.
* 4,828 independent contractors.
* 99% of sales completed by hosted agents.
* Belongs to Travel Leaders Network.
2022 Developments
* Developed engagement programs for advisors of all experience levels, including a new series of regional events.
* Created a DEI advisory committee.
* Enhanced portfolio of marketing materials for advisors, including social media content.
* Hosted largest annual Crystal Conference to date and other fam opportunities to Mexico, the Caribbean and Europe.
* Launched Travel Agent Connection websites for agents to enhance their web presence.
Looking ahead
* Facilitating growth in agent participation with industry organizations, including ASTA, CLIA and the Travel Institute.
* Expanding marketing-education resources for agents in social media, digital marketing and paid advertising.
* Partnering with suppliers to offer exclusive incentives to benefit agents and their clients.
* Growing educational programs, content, tips and tools to cater to diverse communities.
* Increasing hiring and staffing to maintain support levels to its network of travel advisors and advancement opportunities for team members.
* Cruise travel is exceeding prepandemic levels, even though many cruise clients have converted to all-inclusive land destinations.
* After recording strongest Q1 sales in company history, expects sales and revenue to set all-time records in 2023.